German sportswear label Adidas was originally founded in 1949 by shoe designer Adi Dassler who started the company designing footwear for athletes. Keeping that knowledge key to the brand’s defining ethos Adidas stands today as a major player in contemporary fashion. These grey Adidas x UNDEFEATED Ultraboost sneakers feature a round toe, a signature Primeknit upper, a lace-up front fastening, a pull tab at the rear and a white rubber sole.
